Wimbledon 2011: Why Venus and Serena Will Boost the Ratings

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at Internationaled.org

Published: June 24, 2011

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A few weeks prior to Wimbledon, a lot of people were wondering if the Williams sisters would even take part at SW19, let alone be considered title contenders.

Yet when the determination is there, you can never keep a Williams sister down, and you can definitely never rule them out.

For TV audiences it may seem to be perfect timing for a section of the sport that at this moment in time lacks a dominating presence.

Yet does the women's side of the game actually need the sisters to boost its ratings, or is their venture into the tournament just an occurrence that will inspire few extra people to take up the spectacle?

It is certain that no single player is taking a stranglehold of the women's game. Many have seen Caroline Wozniacki's No. 1 ranking without a Grand Slam title as something of a joke. Whilst this is a little unfair to a player who has performed consistently well on the tour, it echoes previous years, where various others like Ana Ivanovic and Jelena Jankovic seemed to acquire the position by accident before vacating it with a "dramatic" and unexpected loss to a lower-ranked opponent. 

You can't help but feel that without the injuries and outside influences that arguably affected the Williams sisters' game, only they would have dominated the No. 1 position that is always a focal point of the sport.

But now we find ourselves in a position where recent French Open champion Li Na has exited the tournament. She follows in the footsteps of Jankovic in Round 1, who now looks a faded shadow of her former self.

The draw is wide open, and what's not to say either Williams sister will make the final?

Venus, more than Serena, has forced herself to be noticed in the minds of those contemplating title contenders. Her slow start against the inspirational 40-year-old Kimiko Date-Krumm was countered by a second- and third-set performance that showed us just why her serve was f...
Article Source: Bleacher Report - Tennis

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