Try the powerful search:
Selected WPSN searches:
Football Soccer Formula 1 Rugby Racing Golf Blogs Tennis
Why the US Open Desperately Needs the Superstars to Deliver
Published: August 22, 2014
The U.S. Open could not tout tradition like Wimbledon, and its grass courts were soon ripped away and replaced by green clay. But that surface lasted only three years. It was too comfortable for European or South American stars like Bjorn Borg, Manuel Orantes and Guillermo Vilas. It did not cater to Americans.
Other changes were made to make the U.S. Open a spectacular event, something that could attract the interest of general sports fans. Matches were tightened with tiebreakers, and floodlights allowed for night matches and big TV deals. In 1978, The venue was moved to the new, enormous USTA Tennis Center in Flushing Meadows.
The new changes were a spectacular success for the brand and visibility of U.S. tennis. It was primed as a rock-star sporting event, built around brash, compatriot superstars Jimmy Connors and John McEnroe who would combine to win the next seven U.S. Open titles.
The modern game of tennis at the U.S. Open was built on superstars, and the demand is no less important in 2014.
Superstars and Flashy Tennis
American tastes for sports superstars are insatiable. They like their athletes to have larger-than-life personalities and appealing styles to play tennis. It’s just as important, perhaps more, in how a tennis player performs as it is for him or her to win.
Numerous sporting options for American audiences are hard-hitting, filled with highlight packages and viral replays. The general sports fan is entertained by the violent collisions in football, slam dunks in basketball and showmanship of fringe-sports like professional wrestling. The action must be constant and the preferred players big-na...
Article Source: Bleacher Report - Tennis
Latest News
- Former England Manager Graham Taylor Dies at Age 72
- Bruce Arena Names USMNT January Camp Invitees
- Karamoko Dembele Makes England U15s Debut After Playing for Scotland in November
- USMNT Watch: Bobby Wood Nets 1st Bundesliga Goal Since September
- Rugby Player Bruno Andres Doglioli Banned 3 Years for Tackling Female Referee
Sponsors
Bruins Tickets
The Boston Bruins are a professional ice hockey team based in Boston, Massachusetts. They are members of the Northeast Division of the Eastern Conference of the National Hockey League.
Red Wings Tickets The Detroit Red Wings are a professional ice hockey team based in Detroit, Michigan. They are members of the Central Division of the Western Conference of the National Hockey League.
Penguins Tickets The Pittsburgh Penguins are a professional ice hockey team based in Pittsburgh, Pennsylvania. They are members of the Atlantic Division of the Eastern Conference of the National Hockey League.
New York Rangers Tickets play their home games at Madison Square Garden, they are one of the oldest teams in the NHL, having joined in 1926 as an expansion franchise, and are part of the group of teams referred to as the Original Six.
San Jose Sharks Tickets The San Jose Sharks are a professional ice hockey team based in San Jose, California, United States.
Toronto Maple Leafs Tickets The Toronto Maple Leafs are a professional ice hockey team based in Toronto, Ontario, Canada. They are members of the Northeast Division of the Eastern Conference of the National Hockey League.
New Jersey Devils Tickets The New Jersey Devils are a professional ice hockey team based in Newark, New Jersey. They are members of the Atlantic Division of the Eastern Conference of the National Hockey League.
Washington Capitals Tickets The Washington Capitals are a professional ice hockey team based in Washington, D.C.
Buffalo Sabres Tickets The Buffalo Sabres are a professional ice hockey team based in Buffalo, New York. They are members of the Northeast Division of the Eastern Conference of the National Hockey League. Get the Sabres and all of your NHL Tickets here.
NASCAR season is on of the most attended sports in the world. NASCAR Tickets to the best tracks is a must every year. Some of these tracks are: Talladega Tickets, Lowes Motor Speedway Tickets, Pocono Raceway Tickets, located in Ridgeway Virginia you have Martinsville Speedway Tickets and southern US you have two of the most popular Atlanta Motor Speedway Tickets and Texas Motor Speedway Tickets. Don't miss all the racing events this year!
Boston Red Sox Tickets The Boston Red Sox are a member of the Major League Baseball’s American League Eastern Division. Since 1912, the Red Sox's home ballpark has been Fenway Park. This is one of the hottest MLB Tickets sales of any team in the major league.
New York Yankees Tickets The New York Yankees are a professional baseball team based in the borough of the Bronx, in New York City, New York and are a member of Major League Baseball's American League East Division. Get tickets to one of the hottest games of the season Yankees Red Sox Tickets.
Chicago Cubs Tickets The Chicago Cubs are an American professional baseball team based in Chicago, Illinois. They are members of the Central Division of Major League Baseball's National League.
Phillies Tickets The Philadelphia Phillies are a Major League Baseball team based in Philadelphia, Pennsylvania. They are the oldest continuous, one-name, one-city franchise in all of professional American sports, dating to 1883.
Orioles Tickets The Baltimore Orioles are a professional baseball team based in Baltimore, Maryland.
Do you love wrestling? Get your WWE Tickets and WWE Survivor Series Tickets today!
Red Wings Tickets The Detroit Red Wings are a professional ice hockey team based in Detroit, Michigan. They are members of the Central Division of the Western Conference of the National Hockey League.
Penguins Tickets The Pittsburgh Penguins are a professional ice hockey team based in Pittsburgh, Pennsylvania. They are members of the Atlantic Division of the Eastern Conference of the National Hockey League.
New York Rangers Tickets play their home games at Madison Square Garden, they are one of the oldest teams in the NHL, having joined in 1926 as an expansion franchise, and are part of the group of teams referred to as the Original Six.
San Jose Sharks Tickets The San Jose Sharks are a professional ice hockey team based in San Jose, California, United States.
Toronto Maple Leafs Tickets The Toronto Maple Leafs are a professional ice hockey team based in Toronto, Ontario, Canada. They are members of the Northeast Division of the Eastern Conference of the National Hockey League.
New Jersey Devils Tickets The New Jersey Devils are a professional ice hockey team based in Newark, New Jersey. They are members of the Atlantic Division of the Eastern Conference of the National Hockey League.
Washington Capitals Tickets The Washington Capitals are a professional ice hockey team based in Washington, D.C.
Buffalo Sabres Tickets The Buffalo Sabres are a professional ice hockey team based in Buffalo, New York. They are members of the Northeast Division of the Eastern Conference of the National Hockey League. Get the Sabres and all of your NHL Tickets here.
NASCAR season is on of the most attended sports in the world. NASCAR Tickets to the best tracks is a must every year. Some of these tracks are: Talladega Tickets, Lowes Motor Speedway Tickets, Pocono Raceway Tickets, located in Ridgeway Virginia you have Martinsville Speedway Tickets and southern US you have two of the most popular Atlanta Motor Speedway Tickets and Texas Motor Speedway Tickets. Don't miss all the racing events this year!
Boston Red Sox Tickets The Boston Red Sox are a member of the Major League Baseball’s American League Eastern Division. Since 1912, the Red Sox's home ballpark has been Fenway Park. This is one of the hottest MLB Tickets sales of any team in the major league.
New York Yankees Tickets The New York Yankees are a professional baseball team based in the borough of the Bronx, in New York City, New York and are a member of Major League Baseball's American League East Division. Get tickets to one of the hottest games of the season Yankees Red Sox Tickets.
Chicago Cubs Tickets The Chicago Cubs are an American professional baseball team based in Chicago, Illinois. They are members of the Central Division of Major League Baseball's National League.
Phillies Tickets The Philadelphia Phillies are a Major League Baseball team based in Philadelphia, Pennsylvania. They are the oldest continuous, one-name, one-city franchise in all of professional American sports, dating to 1883.
Orioles Tickets The Baltimore Orioles are a professional baseball team based in Baltimore, Maryland.
Do you love wrestling? Get your WWE Tickets and WWE Survivor Series Tickets today!