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Don’t Think Tiger Woods Owes the Public Anything? Think Again
Published: February 22, 2010
He doesn’t owe the public an explanation on what went down on Thanksgiving night.
He doesn’t owe the public an explanation on the state of his marriage.
He doesn’t owe the public an explanation on why he went into hiding for the past three months.
And he doesn’t owe the public an explanation on why he was visited several times by a Canadian doctor with links to HGH distribution.
Well, if that is your opinion, you are 100% correct.
Tiger doesn’t owe us anything.
However, he does if he ever wants to get paid again, and no one knows that better than Tiger Woods.
Why else would he go through the trouble of releasing photos that were meant to look candid but were actually part of a pre-planned photo shoot?
Why else would he make a public statement that was beamed out to every news station on the face of the planet?
If Woods felt that he didn’t owe the public anything or that he didn’t need to rebuild his public image, why go through a week long PR campaign (as he did last week)?
The answer to that question is quite simple: Sponsors pay Woods because of the way in which he is perceived by the public.
Woods was the perfect corporate spokesman because he was perceived as a good, decent family man, as well as a tremendous golfer.
Pre-fire hydrant Woods was the type of guy that all kids wanted to be like, and whom parents didn't mind their kids idolizing—minus the cursing and club throwing, of course.
A fire hydrant and a few “transgressions” later and all those companies that used to pay Woods big bucks solely because of this public image had a massive liability on their hands.
Words such as “respect”, “admir...
Article Source: Bleacher Report - Golf
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